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youtube.com - 4/22/2009
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We have been working with a team of college students from Dave Gerzof's social media class at Emerson College to help us define our social media strategy. 3....
runkeeper.com - 4/18/2009
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runkeeper.com —
The Road to the RunKeeper Marathon We have
been working with a team of college students from...
Dave Gerzof's social media class at Emerson College to help us define our social media strategy. 3.5 weeks before the Boston Marathon, they had a REALLY big ...
(more)
GPS Fitness Tracking Using 3G iPhone for Running, ...
mashable.com - 4/19/2009
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mashable.com —
Boston-based entrepreneur Jason Jacobs is running the Boston
marathon dressed as a giant iPhone, thanks to undergrads...
from Emerson College who are taking part in a social media class. Jason dropped into the class looking for help marketing his ...
(more)
Why a Giant iPhone is Running a Marathon
switched.com - 4/22/2009
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switched.com —
So, what is a fairly successful iPhone app
developer to do when his app needs just a...
little boost in popularity to really rake in the dough? Why, stage a ridiculous publicity stunt purpose-built to blaze across the viral Internet, of course! ...
(more)
Developer Runs Boston Marathon Dressed as an iPhone
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Developer Runs Boston Marathon Dressed as an iPhone
Switched —
Filed under: iPhone, Web
So, what is a fairly successful iPhone app developer to do when his app needs just a little boost in popularity to really rake in the dough? Why, stage a ridiculous publicity stunt purpose-built to blaze across the viral Internet, of course! Jason ...
Developer Runs Boston Marathon Dressed as an iPhone
textually.org —
Jason Jacobs, creator of RunKeeper (an iPhone app for runners to track distance, speed, and other data) dressed as his app and ran in The Boston Marathon to promote it.
[via Switched]
Related: - Why a Giant iPhone is Running a Marathon ...
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