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TorrentFreak: Game Developer Promotes Game on Torrent Sites
Kotaku: Trials Dev Pirated Its Own Game to Drive Interest [Piracy]
Joystiq: Trials developer put its own game on torrent sites for marketing
Reactions
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http://bit.ly/27Z5d8 12 days ago |
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an interesting way to use piracy as advertising... i'm really curious about its effectiveness http://tinyurl.com/ycf9fyv 12 days ago |
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RT Finnish RedLynx "We put Trials PC game on torrent sites" (via gamesindustry.biz) http://bit.ly/1HbfR3 #p2p #redlynx #torrent #games 13 days ago |
Game Developer Promotes Game on Torrent Sites
TorrentFreak —
... “Piracy is here, so how can we take advantage of that? What we did actually, on day one, we put that game immediately on all the torrent networks ourselves,” RedLynx CEO Tero Virtala, told a panel discussion at the Develop game conference. ...
Trials Dev Pirated Its Own Game to Drive Interest [Piracy]
Kotaku —
... they enjoyed the illicit one. "Piracy is here, so how can we take advantage of that? What we did actually, on day one, we put that game immediately on all the torrent networks ourselves," Virtala said at the Develop Liverpool conference. The 150,000 copies the game has sold since its launch matches the number of users with access to the leaderboards, Virtala said, so if the gambit didn't work, at least it didn't hurt. "At least people have not cracked our leaderboards yet," he said. RedLynx: We put Trials PC Game on Torrent Sites [GamesIndustry.biz] Send an email to the ...
Trials developer put its own game on torrent sites for marketing
Joystiq —
... We all know the timeless adage: "If you can't beat them, then think of cleverer ways to entice them, then break down their spirits, showing them the error of their ways, which will ultimately lead to you beating them." Developer RedLynx employed this ...
Turning the tide on pirates
PC Format RSS feed —
[image] With all the talk at the moment of PC games being delayed due to fears over the widespread piracy of games on the medium (despite the fact the first version of MW2 to get the Jolly Roger was the 360 version) it's nice to see a developer turning piracy around to its own advantage. Matt over on Gamesindustry.biz has been chatting with PCF's favourite arcade biker, Tero Virtala, CEO of ...
PC Game Developer Pirates Own Game As Promotion
Techdirt —
A bunch of folks sent in stories about the decision by smaller, indie PC game developer RedLynx to put its own "pirated" game on BitTorrent the same day as it released the game. The one difference is that it removed one feature (a leaderboard, which the company describes as "the soul" of the game) from the "pirated" version, hoping that those who got the game that way would eventually agree to upgrade to the full version later. The company's CEO explained: ...
